BLACK FRIDAY PACKAGE
Your Black Friday Campaign, Done-for-You
Book by October 28 — Everything planned, created & scheduled by November 20th
The Mom Business Owner Struggle
You're juggling
Black Friday planning
Holiday prep at home
Teaching classes & business tasks
Social content creation
Email campaigns
What if you could
Have your entire campaign ready by mid-November
Enjoy Thanksgiving stress-free
Watch sales roll in while you're with family
Focus on what you love - being with your village
We handle the marketing. You enjoy the season.
Your 4-Week Timeline
From booking to Black Friday success — here's exactly how we'll get you there (this is also customizable depending on what you prefer)
01
Onboarding & Planning
Nov 3–7: Strategy, brand assets, messaging & landing page draft
02
Launch Week
Nov 10–14: Teaser campaign goes live across all channels
03
Nurture & Build
Nov 17–21: Full sale details revealed, engagement ramps up
04
Final Push
Nov 24–28: Maximum momentum through Black Friday weekend
Week 1: Onboarding & Planning
November 3–7
Strategy Foundation
Project timeline + content calendar built for your approval
Campaign DNA
Define goals, messaging, offer details & positioning
Assets & Setup
Collect brand materials, complete onboarding, draft landing page
Week 2: Launch Your Teaser
November 10–14
Landing Page (website page)
Live with teaser headline & CTA
Post #1
Awareness builder
Email #1
Initial announcement
Story #1
Behind-the-scenes preview
Week 3: Nurture Your Audience
November 17–21
Landing page updated
Full sale details revealed
Post #2 + Reel #1
Social engagement peaks
Story #2 + Email #2
Value-driven nurture content
This is where anticipation builds and your audience gets excited
Week 4: Final Push
November 24–28 — Black Friday Weekend
Posts #3 & #4
Maximum visibility & urgency
Reel #2
Build excitement
Story #3
Real-time countdown & FOMO
Emails #3 & #4
Launch day + last chance reminders
The Numbers That Matter
Real ROI from a simple 10-Class Pass at $99
2
Sales
$198 revenue — already profitable for both pricing tiers
5
Sales
$495 revenue = $310–$330 profit
10
Sales
$990 revenue = $805–$825 profit
That's 5–6x ROI.
Your campaign pays for itself with just 2 sales — everything after that is pure profit while you enjoy Thanksgiving with your family.
Investment & Options
Current & Past Clients
$165
Trusted partnership pricing
New Clients
$185
Welcome to FITBIZ VA support
Full Control or Fully Done
You decide the level of involvement:
Hands-on:
You have a custom plan that you share with us and we execute it
Hands-off:
Trust us to execute using HQ content and our timeline but you still review and approve everything
Hybrid:
Mix HQ content with your ideas as well
We sort it all out in Week 1
Book by 10/28: LIMITED SPOTS AVIALABLE
Everything done by Nov 20
Planned, created, scheduled & ready to convert
Stress-free holidays
Enjoy Thanksgiving & Black Friday with family
Sales on autopilot
Watch your offer sell while you're present with loved ones
BOOK A DISCOVERY CALL
Questions? Let's chat about how FITBIZ VA can lighten your load this season. You can reach me at olivia@vafitbiz.com